TIME4GOOD
Made Open Virtual Internship
This project holds a special place in my professional journey. Being my first job whilst I was still studying, I was incredibly nervous and had to manage my time effectively in order to produce the high quality work I know I'm capable of.
Brief:
Create a Marketing Strategy for
the launch of a new
Time Banking App.
Thoroughly researched the volunteering industry to acquire their target persona (demographics/geographics/social media usage)
Created an effective infographic with details of the significant findings.
Met with an influential organisation to inspire them to be the first to join T4G's
waitlist.
Created sample digital posts.
Identified the most suitable platforms to use along with the most engaging
times to post.
Made a constructive content calendar.
Tareget Persona
SOCIAL MEDIA
MARKETING STRATEGY
Samples Posts & Digital Leaflet
Research
Volunteering Industry & Subscription Rates in the UK (Statista)